PRIVACY POLICY

Fesha Toy Store — feshaapp.com

Effective Date: May 2025  |  Governed by the Laws of the State of Kuwait

1. Introduction

Fesha Toy Store ("Fesha", "we", "our", or "us"), operated by Ample Kuwait Holding Group, is committed to protecting the privacy and personal information of all customers, visitors, and users of our website, mobile application, and services (collectively, the "Platform").

This Privacy Policy explains what information we collect, how we use it, with whom we share it, and what rights you have regarding your data. By using our Platform, you agree to the terms described in this Policy.

2. Information We Collect

• 2.1 Information You Provide Directly
• • Full name, email address, and phone number when creating an account or placing an order
  • Delivery address and location details to fulfill and ship your orders
  • Payment information — note: card details are processed securely by our payment provider, Tap Payments. Fesha does not store raw card numbers on its servers
  • Recipient details (name and phone number) when using our Gift / Send to Friend feature
  • Messages or inquiries submitted via our Contact Us form
• 2.2 Information Collected Automatically
• • Device information: device type, operating system, browser type, and unique device identifiers
  • App usage data: pages visited, products viewed, time spent, and actions taken within the Platform
  • Location data: approximate or precise location (depending on your device permissions) to support express delivery availability and delivery scheduling
  • Log data: IP address, access times, referring URLs, and error reports
  • Cookies and similar tracking technologies to remember preferences and enhance your shopping experience
• 2.3 Information from Third Parties
• • Authentication data if you log in via social sign-on or linked accounts
  • Delivery and logistics data from our courier and warehouse partners
  • Payment confirmation and transaction status from Tap Payments

3. How We Use Your Information

We use the information we collect for the following purposes:

• Order Fulfillment & Delivery
• • Processing and confirming your orders
  • Coordinating delivery scheduling and express delivery windows (available 9 AM–7 PM, Sunday–Thursday)
  • Arranging return or exchange pickups
• Account Management
• • Creating and managing your Fesha account
  • Maintaining your order history, wishlist, and wallet balance
  • Communicating account-related updates and security alerts
• Payments
• • Processing payments through Tap Payments (KNET, Visa, Mastercard, Apple Pay, Google Pay)
  • Issuing refunds to the original payment method in accordance with our Refund Policy
• Customer Support
• • Responding to your inquiries, complaints, and return requests
  • Verifying orders when a receipt is unavailable using your phone number and purchase date
• App & Service Improvement
• • Analyzing usage patterns to improve the shopping experience
  • Diagnosing technical issues and ensuring Platform stability
  • Personalizing product recommendations and promotional content
• Marketing & Communications
• • Sending promotional offers, new arrivals, and seasonal campaigns (you may opt out at any time)
  • Sending transactional notifications such as order confirmations and shipping updates
• Legal Compliance
• • Complying with Kuwait Consumer Protection Laws and other applicable regulations
  • Responding to lawful requests from regulatory or governmental authorities

4. Cookies & Tracking Technologies

Our website and app use cookies and similar technologies to enhance your experience. These include:

• • Essential cookies: Required for the Platform to function (e.g., shopping cart, session management)
  • Analytics cookies: Help us understand how users interact with the Platform
  • Preference cookies: Remember your language, currency, and display settings

You can control cookie settings through your browser or device settings. Disabling certain cookies may affect the functionality of the Platform.

5. How We Share Your Information

We do not sell your personal information. We may share it only in the following circumstances:

Service Providers

• We share information with trusted third-party vendors who help us operate our Platform, including:
• • Tap Payments — for secure payment processing
  • Delivery and logistics partners — for order fulfillment and returns
  • Cloud and hosting providers — for data storage and Platform infrastructure
  • Analytics tools — for performance monitoring and improvement

Legal Requirements

• We may disclose your information if required by law, court order, or a legitimate request from a Kuwaiti governmental or regulatory authority.

Business Transfers

• In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction. We will notify you of any such change.

6. Data Security

We implement industry-standard security measures to protect your personal information, including:

• • SSL/TLS encryption for all data transmitted between your device and our servers
  • Secure, tokenized payment processing through Tap Payments — Fesha does not store raw card data
  • Access controls limiting who within our organization can view your information
  • Regular security reviews of our systems and integrations

While we take reasonable precautions, no system is entirely secure. We encourage you to use a strong password and keep your account credentials confidential.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Policy, comply with our legal obligations, resolve disputes, and enforce our agreements.

Account data is retained for the duration of your account's existence. After account deletion, we may retain certain data for up to 5 years for legal and financial compliance purposes.

8. Children's Privacy

Our Platform is designed for adults making purchasing decisions on behalf of children. We do not knowingly collect personal information directly from children under the age of 13. If you believe we have inadvertently collected information from a child, please contact us at the details below and we will promptly delete it.

9. Your Rights

As a user of our Platform, you have the following rights regarding your personal data:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your account and associated personal data, subject to legal retention requirements
• Opt-out: Unsubscribe from marketing communications at any time via the link in any marketing email or by contacting us
• Data Portability: Request your data in a commonly used, machine-readable format

To exercise any of these rights, please contact us using the details in Section 11.

10. Third-Party Links

Our Platform may contain links to third-party websites or services (including social media platforms). This Privacy Policy does not apply to those third-party sites. We encourage you to review their privacy policies before providing any personal information.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how your data is handled, please contact us:

Fesha Toy Store Company W.L.L.

Operated by: KiddyGrow Company W.L.L. part of Ample Kuwait Holding Group W.L.L.

Website: www.feshaapp.com

Email: support@feshaapp.com

Customer Support Hours: Sunday – Thursday, 10 AM – 7 PM (Kuwait Time)

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal obligations. When we do, we will revise the Effective Date at the top of this page. For material changes, we will notify you via email or an in-app notification.

Continued use of the Platform after any changes constitutes your acceptance of the updated Policy.

This Privacy Policy is governed by the laws of the State of Kuwait.

© 2025 Fesha Toy Store — Ample Kuwait Holding Group. All rights reserved.